Case Study - Medical Device Product
We were first approached by Physiolab, a local medical product company in Milton Keynes, in late 2018 to enquire about working together to help them with creating their video content for marketing purposes. Physiolab offer support to patients and athletes, suffering from pain and injury through the use of their innovative product.
In 2019, the first videos we created for them were Testimonial videos and Case Studies, interviewing sports people and athletes that had used the product, explaining how the product has helped them overcome their injury and get back to training as quickly as possible, helping to prevent further injuries. Case study videos are a great tool because having someone endorse a product/business from outside the company can be really powerful. These videos were fun to create, as they often involved the opportunity to be creative with action shots to make the video more engaging. We were lucky enough to get to travel around the country to film lots of different sports related videos including rugby, a biking team and this triathlete to name a few!
We have also supported Physiolab with lots of other videos too including office based interviews with medical professionals to Product videos and 'How To' video guides, which shows customers how the product works and how to use it, not only increasing marketing but reducing frequently asked questions. With these videos, we helped in every stage of the journey, including: actor casting, location scouting, set dressing, filming, editing, title animations and voice over recording. In total there were 6 videos that were filmed in 1 day in the video studio.
We love working with and supporting marketing managers with video content, whether it's helping them through the whole process with their very first promotional video or just assisting with filming or editing requirements. We are not precious over how much input you would like in the project, but equally we are happy to offer and give as much guidance that is needed if a company is new to using video in their marketing strategy.
"Matt and his team are very professional and have assisted us with a range of video projects over the past year (predominantly video testimonials with our clients). The Storm Videos team are friendly and experienced; we feel very comfortable introducing them to our customers during shoots. The end product is always edited to a high quality and any tweaks required are done promptly to meet deadlines. I would definitely recommend Storm Videos to anybody looking to embark upon a video project or series of projects." - Jasmine V, Marketing Manager.
We've really enjoyed working with Physiolab over the past 18 months and look forward to continuing to work with them in the future, thank you for working with us!